Introduction to Digital Marketing World | Beginner

In today’s digital age, a strong online presence is essential for the success of any business. From social media and email marketing to search engine optimization and pay-per-click advertising, the opportunities to promote your brand online are limitless. Take advantage of this opportunity to gain a solid foundation in digital marketing and take your business to the next level.

  • Mode: Online | Certification: Yes
  • Duration: 3 Hours
  • Best recommended for: Students / Working professionals / Entrepreneurs
5/5

95 % of the attendees gave a 5 star rating

Crash Course

3 hours a day

English

Other language: Malayalam

Beginner Level

No prior experience required.

Three hour orentation program for students

Do not miss this golden opportunity

Unlocking the Benefits of This Course:
Here's What You'll Learn

Website Design and Optimization

Social Media Marketing

Analytics and Data-driven Marketing

Pay-Per-Click Advertising (PPC)

Content & Email Marketing

Digital Marketing Strategy

Introduction to Digital Marketing World

In today's digital age, a strong online presence is essential for the success of any business. From social media and email marketing to search engine optimization and pay-per-click advertising, the opportunities to promote your brand online are limitless. Take advantage of this opportunity to gain a solid foundation in digital marketing and take your business to the next level.

Introduction to Digital Marketing course is designed for individuals at all levels, from marketing professionals to business owners and students who want to learn the fundamentals of digital marketing. The course offers a unique combination of engaging lectures, practical exercises, and real-world examples to ensure you gain hands-on experience that you can apply to your future marketing efforts.

By the end of this course, you'll be equipped with the knowledge and tools you need to succeed in the ever-evolving world of digital marketing. Whether you want to increase brand awareness, drive traffic to your website, or boost your sales, this  course will give you the confidence and expertise to achieve your goals.

Don't miss out on this opportunity to stay ahead of the competition and take your digital marketing skills to the next level. Join our Introduction to Digital Marketing course today and start your journey towards success!

Curriculum:

  1. The ABCs of Digital Marketing: A Comprehensive Guide
  2. Unlocking the Benefits of Digital Marketing
  3. Channels for Digital Marketing 

  1. PPC strategy 
  2. Ad creation: 
  3. Campaign setup 
  4. Landing pages
  5. Analytics and measurement
  6. Optimization and testing

  1. Introduction to social media marketing.
  2. Exploring Social Media Platforms. 
  3. Creating a Social Media Plan that Works.
  4. Crafting Compelling Social Media Content.

  1. Content strategy, Planning & Creation.
  2. Content distribution.
  3. Analytics and measurement.
  4. Content Promotion.
  5. Key Metrics & KPIs for content marketing assessment.

 

  1. Keyword research
  2. On-page optimization
  3. Off-page optimization
  4. Technical SEO
  5. Content marketing
  6. Analytics and measurement

  1. Email list building
  2. Email content creation
  3. Email automation 
  4. Email deliverability 
  5. Mobile marketing strategy
  6. SMS and RCS messaging

" Discover the Essentials of Digital Marketing: Course Highlights"

Strategies for Success: Secrets You Need to Know

Discover proven methods & tools for get the best from your digital marketing 



Designed By Industry Experts

Learn digital marketing from a team of skilled & experienced mentors 

Tools to enhance your campaigns

Get  trained to leverage various digital platforms & tools to enhance your digital marketing.

Transform Your
Digital Skills – Get Certified With Caspar Academy!

Get a world-class digital learning experience from our experts at Caspar Academy. Develop your skills, get certified and stay ahead in the digital marketing domain. 

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