Introduction to Email Marketing
(Basic Course)

Are you a business owner, marketer or entrepreneur looking to grow your customer base and increase your sales? Email marketing is an effective tool that can help you achieve those goals. However, if you’re new to email marketing, it can be overwhelming to figure out where to start and how to make the most of this powerful marketing tool. 

  • Mode: Offline | Certification: Yes
  • Duration: 8 Hours, single day workshop
  • Mode: Online | Certification: Yes
  • Duration: 8 Hours, 2 hours daily for 4 consecutive days
5/5

95 % of the attendees gave a 5 star rating

Single Day Workshop

Under 8 hours of study a week

English

Other language: Malayalam, Hindi

Beginner Level

No prior experience required.

Unlocking the Benefits of This Course:
Here's What You'll Learn

Email Marketing basics

Email Marketing terms

Email Marketing tools

Email List Building

Creating subject lines

Campaign Creation & Reporting

Email marketing for Beginners

Are you a business owner, marketer or entrepreneur looking to grow your customer base and increase your sales? Email marketing is an effective tool that can help you achieve those goals. However, if you're new to email marketing, it can be overwhelming to figure out where to start and how to make the most of this powerful marketing tool. 

That's why we're excited to announce our new course on email marketing for beginners. In this course, we'll walk you through the basics of email marketing and provide you with the skills and knowledge you need to create effective email campaigns that will engage your audience and drive results.

Our experienced instructors will cover everything from setting up your email list and creating compelling email content, to measuring your campaign's success and optimizing your strategy for maximum impact. You'll also learn best practices for email design, automation, segmentation, and more.

Whether you're starting from scratch or looking to improve your existing email marketing efforts, this course is designed to help you succeed. This course can additionally benefit young professionals and management graduates who are looking for a career opportunity in Digital Marketing. Join us and discover how to harness the power of email marketing to grow your business and connect with your customers.

Curriculum:

  1. What is Email Marketing?
  2. Benefits of email marketing
  3. Goal setting for your email campaigns
  4. Email marketing  Tools

  1. Email List Building - Tools & Practices
  2. Creating effective lead magnets
  3. Importance of Landing Pages in List Building
  4. Best practices for email list building

  1. Role of Copy & Design
  2. Creating engaging email copy & subject lines
  3. Call to Action in Email Marketing
  4. Importance of  A/B Test in Email Marketing
  5. Tools for Email Design & Copy creation 

  1. Email Deployment Tools
  2. Email Marketing Analytics Tools
  3. Reports for your Email Programs

Email Marketing for Beginners – Course Highlights

Strategies for Success: Secrets You Need to Know

Get real life tips and tricks for creating strategies for improving your email marketing activities

Designed By Industry Experts

Our team of expert mentors will guide you through email and mobile marketing fundamentals.

Tools to enhance your campaigns

Discover how to leverage platforms to enhance your email marketing efforts.

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