Advanced Email Marketing | Intermediate

In today’s fast-evolving digital marketing world, email marketing is a crucial element of any successful digital marketing strategy. If you’re looking to elevate your email marketing skills and optimize your digital marketing campaigns, our Advanced Email Marketing course is the perfect choice to help you master advanced email marketing techniques and maximize results.

  • Mode: Offline | Certification: Yes
  • Duration: 12 Hours, Two-day workshop
  • Mode: Online | Certification: Yes
  • Duration: 12.5 Hours, 2.5 hours daily for 5 consecutive days
  • Best recommended for: Email Marketers| Working professionals | Entrepreneurs
5/5

95 % of the attendees gave a 5 star rating

Two Day Workshop

Under 12 hours of study a week

English

Other language: Malayalam

Beginner Level

No prior experience required.

Unlocking the Benefits of This Course:
Here's What You'll Learn

Email uplift strategies

Email Marketing Automation

Advanced Email Analytics -
ORR, CRR, MAU

Email Deliverability enhancement

Funnel based Remarketing

A/B Testing, Priority, Drip & Distribution

Advanced Email Marketing

In today’s fast-evolving digital marketing world, email marketing is a crucial element of any successful digital marketing strategy. If you're looking to elevate your email marketing skills and optimize your digital marketing campaigns, our Advanced Email Marketing course is the perfect choice to help you master advanced email marketing techniques and maximize results.

This digital marketing course delves deep into advanced email marketing strategies, including email automation, audience segmentation, A/B testing, and drip email campaigns. You’ll also learn how to effectively optimize your email marketing campaigns using essential data metrics like ORR & CRR, driving higher engagement, increased conversions, and a better ROI. These are core techniques for anyone building a digital marketing business or enhancing social media marketing efforts.

Through a combination of expert-led lectures, case studies, and hands-on exercises, this course provides practical experience and actionable insights into email marketing and its integration with digital marketing strategy. Whether you're refining your digital marketing career, working on your digital marketing business, or learning new email marketing tactics, this course equips you with the tools necessary to create high-performing email campaigns that align with broader digital marketing platforms.

Enroll today and stay ahead of the curve in digital marketing, email marketing, and social media marketing. Enhance your ability to deliver impactful email campaigns that integrate seamlessly with your overall digital marketing strategy.

Curriculum:

  1. Audience Segmentation, personalization  & remarketing  strategies
  2. Dynamic content blocs & engagement based campaign deployments 
  3. Drip campaigns and engagement based email deployments  
  4. Creative strategies for performance uplift  

  1. Key performance indicators (KPIs) for email marketing 
  2. ORR, CRR & MAU based optimisations 
  3. Analytics for Funnel based Remarketing   
  4. Industry benchmarks for email marketing

  1. Understanding email deliverability
  2. Best practices for email deliverability
  3. Email authentication & encryption
  4. Deliverability monitoring Tools 
  5. Legal compliance - CAN SPAM, GDPR  etc .

  1. Understanding email marketing automation
  2. Triggered email campaigns & conditional cross channel messaging 
  3. Email workflows  - nurturing sequences
  4. Best practices for email automation

  1. Subject line optimisation strategies 
  2. Creative Design  optimisations
  3. RFM Based email marketing 
  4. Welcome program optimisations 
  5. Lifecycle email marketing campaigns

Email Marketing for Beginners – Course Highlights

Proven Email Marketing Strategies

Learn Proven Strategies to Drive Email Marketing Success based on Real-life Experience working with leading email marketing companies. 

Designed By Industry Experts

Subject matter experts guided sessions & case study  based learning 

Leverage the right tools

Mastering Email Marketing: Leveraging the Right Tools and Platforms for Optimal Results

Transform Your
Digital Skills – Get Certified With Caspar Academy!

Get a world-class digital learning experience from our experts at Caspar Academy. Develop your skills, get certified and stay ahead in the digital marketing domain. 

0 +
Courses Conducted
0 +
Students Attended
0 +
Institutions