Advanced Email Marketing | Intermediate

In today’s fast-paced digital world, email marketing is a vital component of any successful marketing strategy. If you’re ready to take your email marketing skills to the next level, our Advanced Email Marketing course is the perfect choice for you.

  • Mode: Offline | Certification: Yes
  • Duration: 12 Hours, Two-day workshop
  • Mode: Online | Certification: Yes
  • Duration: 12.5 Hours, 2.5 hours daily for 5 consecutive days
  • Best recommended for: Email Marketers| Working professionals | Entrepreneurs
5/5

95 % of the attendees gave a 5 star rating

Two Day Workshop

Under 12 hours of study a week

English

Other language: Malayalam

Beginner Level

No prior experience required.

Unlocking the Benefits of This Course:
Here's What You'll Learn

Email uplift strategies

Email Marketing Automation

Advanced Email Analytics -
ORR, CRR, MAU

Email Deliverability enhancement

Funnel based Remarketing

A/B Testing, Priority, Drip & Distribution

Advanced Email Marketing

In today's fast-paced digital world, email marketing is a vital component of any successful marketing strategy. If you're ready to take your email marketing skills to the next level, our Advanced Email Marketing course is the perfect choice for you.

This comprehensive course is designed to cover advanced email marketing techniques, including email marketing automation, audience segmentation, A/B testing, distribution & drip campaign deployment strategies,  and personalization. You will get trained on the unique approaches to campaign  data options including ORR & CRR. By the end of the course, you'll have the skills to optimize your email campaigns for better engagement, increased conversion rates, and maximized ROI.

Our course offers a combination of lectures, case studies, and hands-on exercises to ensure you gain practical experience and valuable insights that you can apply to your future email marketing campaigns. Whether you're a seasoned email marketer or looking to enhance your skills, this course provides you with the knowledge and tools to create effective and high-performing email campaigns.

By enrolling in this course, you'll stay ahead of the competition in the dynamic world of email marketing. So, enrol now to become an email marketing expert and gain a competitive edge in the digital marketplace!

Curriculum:

  1. Audience Segmentation, personalization  & remarketing  strategies
  2. Dynamic content blocs & engagement based campaign deployments 
  3. Drip campaigns and engagement based email deployments  
  4. Creative strategies for performance uplift  

  1. Key performance indicators (KPIs) for email marketing 
  2. ORR, CRR & MAU based optimisations 
  3. Analytics for Funnel based Remarketing   
  4. Industry benchmarks for email marketing

  1. Understanding email deliverability
  2. Best practices for email deliverability
  3. Email authentication & encryption
  4. Deliverability monitoring Tools 
  5. Legal compliance - CAN SPAM, GDPR  etc .

  1. Understanding email marketing automation
  2. Triggered email campaigns & conditional cross channel messaging 
  3. Email workflows  - nurturing sequences
  4. Best practices for email automation

  1. Subject line optimisation strategies 
  2. Creative Design  optimisations
  3. RFM Based email marketing 
  4. Welcome program optimisations 
  5. Lifecycle email marketing campaigns

Email Marketing for Beginners – Course Highlights

Proven Email Marketing Strategies

Learn Proven Strategies to Drive Email Marketing Success based on Real-life Experience working with leading email marketing companies. 

Designed By Industry Experts

Subject matter experts guided sessions & case study  based learning 

Leverage the right tools

Mastering Email Marketing: Leveraging the Right Tools and Platforms for Optimal Results

Transform Your
Digital Skills – Get Certified With Caspar Academy!

Get a world-class digital learning experience from our experts at Caspar Academy. Develop your skills, get certified and stay ahead in the digital marketing domain. 

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